DirecciónDescription :
Mercer is a place where extraordinary individuals can do their best work and lead their best lives! We believe in camaraderie and collaboration, no matter what your role, level, experience or background.
Mercer is seeking a motivated and talented Campaign Execution Manager with an advanced level of expertise in marketing automation software such as Microsoft Dynamics , Marketo, Pardot, etc.
This posiiton will be based in our office.
What can you expect?
- A fast-paced environment with a group of creative, passionate, and skilled marketers.
- You will have the opportunity to work with our dedicated team of marketing professionals to enhance processes, ensure that campaigns are successful, and goals are met.
- To work collaboratively and cross-functionally with the Campaign Execution Leader and US practice marketers to execute campaign strategies and tasks, as it relates to marketing strategy.
- Must be flexible and adaptive to changing requirements and timelines to support high priority business needs. Should be able to manage multiple projects and priorities with multiple stakeholders with ease and authority.
- To partner across marketing capabilities with technology, digital and brand teams where applicable to deliver excellence.
What is in it for you?
- A company with a strong brand, with experience developing solutions for today and tomorrow’s toughest challenges.
- A culture of internal mobility, diversity, inclusion and collaboration.
- Generous time away from the office and paid time off to give back through non-profit community service; flexible work culture.
- Employee Resource Groups which provide access to leaders, relevant volunteer and mentoring opportunities, and interactions with counterparts in industry groups and client organizations.
- We are excited to offer the following benefits to all our colleagues : Health and welfare benefits, tuition assistance, K and other retirement savings programs, employee assistance programs physical, mental and financial.
We will count on you to :
- Have an advanced working knowledge of marketing automation software such as Microsoft Dynamics , Marketo, Pardot, etc to support the successful execution of email marketing campaigns, journey mapping / nurture streams, A / B testing, UTM tracking, reporting & analytics, webinar setup, paid media support and more.
- Ability to understand, assess, and implement lead scoring, lead nurturing, segmentation, personalization and other lead / customer management practices.
- Monitor Campaign Execution effectiveness, suggest improvements, deliver regular updates and reports and share best practices across teams and geographies.
- Understand, customize and optimize the Campaign Execution process. Review project intake for completeness, understand and modify timelines of deliverables as it applies to other work in the pipeline, and participate in scrum calls.
- Provide complete, accurate and timely Campaign Execution that meets the marketing and business objectives.
- Assign work to Campaign Execution specialists as appropriate and conduct peer review of work.
- Set up webinars (registration pages, consoles, etc.) using webinar platforms such as ON24 and manage, track and analyze webinar attendance data.
What you need to have :
- Bachelor’s degree in Marketing, Communications, Advertising, Information Systems, Business Management or related field.
- 5+ years related experience.
- Excellent English speaking and writing skills
- Project management and implementation skills
- Strong attention to detail and time management skills.
- Problem resolution and decision-making skills.
- Extraordinary relationship skills in order to create and mantain collaborative and sinergic relationships.
- Strong analytical skills.
- Intermediate level of understanding and evaluating statistics for ROI analysis.
- Marketing automation software experience is required, such as (preferrable), Marketo, Salesforce, Hubspot, Pardot etc.
- Experience / familiarity with project management tools such as Adobe Workfront or Wrike and event / webcast platforms such ON24, GlobalMeet, Cvent etc.
- Experience or high learning capability in other technical programs such as Adobe Analytics, Qlik, Power BI, HTML for email, Dreamweaver / Expression or similar software.
What makes you stand out?
- Strong attention to detail with the ability to manage multiple projects and complete tasks under tight deadlines with efficiency and accuracy.
- Ability to show initiative without much management follow-up / direction.
- Ability to work both independently and in a team environment with colleagues around the world.
- Ability to work with large excel databases, sort / compare lists.
