DirecciónWe are looking for a research-driven and highly-organized Content and Technical SEO Associate to join the Worldwide SEO COE (Center of Excellence) team to support HP.com search engine optimization efforts. The Content and Technical SEO Associate will work closely with Team Leads, Project Managers, Strategists, and Technical Specialists to enable SEO best practices within HP.com web platforms via Content and Technical enhancements as part of product development and agile sprint cycles. In addition, this role will support website auditing and optimization path to maximize crawling and indexing of HP.com pages by search engines.
Expected Responsibilities:
- Collaborate Content Managers, Tech Specialists, and Strategists, to deliver optimizations
- Audit and compile any website issues detrimental to SEO; help to size and prioritize fixes
- Creative but flexible thinker with technical acumen to find evergreen business solutions
- Required to make data-driven decisions in fast-paced, fluctuating business environment
- Help solve challenging SEO problems related to direct-to-consumer (DTC) ecommerce
Education and Experience Sought:
- Bachelor’s degree in Business Administration, Communications, Marketing, or related fields
- 2 years minimum SEO experience in an agency or enterprise environment with stakeholders
- Proven track record of project management resulting in growth-oriented SEO enhancements
- Strong understanding of search engine optimization techniques and industry best practices
- Basic understanding of web analytics platforms like Adobe Analytics or Google Analytics
- Knowledgeable about web languages like HTML, JavaScript, JSON, DOM, CSS, and XML
- Moderate knowledge of online space, including search engine trends and technologies
- Familiarity with enterprise SEO platforms like Ahrefs, BrightEdge, Oncrawl, and SEMrush
- Familiarity with content management systems like Adobe Experience Manager or WordPress
- Familiarity with productivity/collaboration apps like Microsoft Office, Teams, Jira, Confluence
Other Knowledge and Skills Sought:
- Can-do, positive attitude and willingness to work in fast-paced team environment
- Highly detail-oriented with proven project management and organizational skills
- Ability to link roadmap projects and website enhancements to business results
- Creativity and curiosity around project planning and process improvement
- Strong analytical, problem identification and solving skills
- Strong written and verbal communication skills
