Dirección Location:
MX_Mexico City_Calzada Legario 549-439
Additional Location:
Mexico City, Mexico
Job Family:
Marketing
Worker Type Reference:
Regular - Permanent
Pay Rate Type:
Salary
JOB ID:
R-35299-2024
Description & Requirements
About the Role
We are looking for a Digital Marketing Specialist, this position will be executing the strategy and all the initiatives across digital platforms, mainly focus on e-tailers.
Will be create a full funnel strategy to get a better performance on our websites, for that will lead the material adaptation to increase engagement.
Paid media budget will be under his management, and all the media investments, capitalizing the annual calendar of activities per country.
What You Will Do
- Create and implement strategies to increase traffic to our official websites
- Email Marketing Strategies (knowledge of email marketing tools like Salesforce Marketing Cloud, Mailchimp, Simon is a plus!)
- Tracking of Paid Marketing Campaigns KPI's with our agencies
- Art and communication alignment across all our channels (Digital, Ecomm Site, Prints, Social Media)
- Product launch alignments
- Content creation (Landing pages focused on branding, blogs, brand guidelines)
- Work hand in hand with our ecomm merchandiser
- Follow up of strategic commercial alliances and partnerships
- Regional calendar implementation
- Monthly adaptation and execution of the master graphic based on the calendar.
- E-tailers campaing implementation
- Syndicated content, following up the implementation.
What You Need
- Integrity.
- Innovation.
- Inclusion.
- Teamwork & Respect.
- Excellence.
- Bachelor’s degree in marketing, business, engineering, or related fields.
- Minimum of 3 years in a similar role
- Excellent verbal and written communication, both in Spanish and English
- Ability to work well in a fast-paced environment.
- Excellent analytical skills and strategic thinking.
- Ability to remember critical details like product features and specifications.
What is Nice to Have
- Leadership.
- Change Orientation.
- Collaboration.
- Judgment.
- Result Driven.
- Experience worked in tech industry.
- Knowledge on product development
- Digital and ecommerce knowledge
- Strong researching skills.
What Makes You Eligible
- Be willing to travel up to 20%, domestic and international travel.
- Successfully complete a background investigation and drug screen as a condition of employment
What We Offer
- “Be Brilliant” employee recognition and rewards program.
- The standard base salary range for this position HR to provide
- Access to employee discounts on world class HARMAN/Samsung products (JBL, Harman Kardon, AKG etc.).
- Professional development opportunities through HARMAN University’s business and leadership academies.
- Flexible work schedule with a culture encouraging work life integration and collaboration in a global environment.
- An inclusive and diverse work environment that fosters and encourages professional and personal development.
#LI-RR1
HARMAN is proud to be an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
