Dirección About BondbloX
BondbloX simplifies bond investing by allowing investors to track & trade bonds electronically – just like stocks. Founded in 2016, We are a team of debt capital market bankers and technologists, spread across Singapore, India & Mexico, working to realise one vision: Provide easy access to bonds for all investors. The BondbloX Bond Exchange is the world’s first fractional bond exchange, regulated as a Recognised Market Operator by the Monetary Authority of Singapore. Our institutional investors include Citi and MassMutual Ventures and our global custodians are Citi & Northern Trust.
We are looking for a Performance Marketing Specialist who is keen to take up a challenging and rewarding role at an exciting fintech company. The ideal candidate is:
• Passionate about marketing and technology
• Has a proven track record of running strategic marketing campaigns with clear, measurable
business outcomes
• Has excellent English communication skills
• Thrives on responsibility and ownership
Your Role:
• Work with senior management to design marketing strategies
• Preparing elaborate and detailed marketing plans
• Execute the marketing plans across Digital, Social and Content
• Take complete ownership of Ad budget and spends
• Managing Google and LinkedIn Ad accounts with specialization in Search Ads and Lead Gen
• Optimize campaigns and Ads regularly to improve performance
• Ensure accurate tracking of key metrics including free trial registration, successful onboarding, etc.
across Google Analytics, Hubspot and internal dashboards
• Prepare reports for senior management on campaign performance and user flows across App and
Web
• Manage Social Media platforms
• Work with the editorial team to drive SEO in content creation and content programming
• Implement SEO best practices and off-page SEO best practices
What skill and experience are we looking for?
We are looking for a Performance Marketing Specialist with the following skills and experience:
• 2 – 5+ years of experience as in digital marketing
• Strong communication skills both verbal and written. Ability to clearly articulate complex ideas.
• Proven SEM experience in handling PPC campaigns across search engines
• Experience with A/B and multivariate experiments
• Hands on experience on handling social media accounts
• Experience with Hubspot Sales Professional and email marketing is a plus
• Up-to-date knowledge of the latest trends and best practices in SEO and SEM
• Should have a proven academic record and academic details should be mentioned in the resume
• Working knowledge of HTML, CSS, and JavaScript development though not necessary is a plus
• Video creation / editing skills is a plus
Selection Process:
- Interested Candidates are mandatorily required to apply through the listing on Jigya. Only applications received through this posting will be evaluated further.
- Shortlisted candidates may be required to appear in an Online Assessment administered by Jigya
- Candidates selected after the screening test will be interviewed by BondbloX
