DirecciónSr. Brand Manager - Mexico City
Join our Marketing team!
We're looking for a brilliant and inspiring Senior Brand Manager. Upfield brands are truly iconic among our consumers in every part of the world, with presence in more than 90 countries we are global leaders in plant based brands.
The Sr. Brand manager will be responsible of develop our core brands and take them to the next level, strengthening their leadership position by increasing our Share of Market & HH penetration using the best-in-class strategies and tactics also with a disruptive way of thinking. Your main responsibilities will be to design and plan strong and robust strategies and implement effective marketing plans using data as the main tool and closely monitoring the ROI of each initiative to learn, adjust and improve in a very fast virtual cycle.
If you have experience in managing and transforming brands you are passionate about data, and you have the drive to move teams, stakeholders, and partners to build a successful winning case then this challenge is for you.
Data driven , is a must have skill, as you will manage market and consumer information, Nielsen, Kantar, Sales reports, P&L´s etc. to make solid recommendations and use it to influence key stakeholders and have strongly targeted strategies.
You need to have solid experience in Digital, content generation, media strategies, dashboards, and metrics analysis as one our main marketing vehicle.
English, written and spoke is also a must, as you will have direct contact with peers and stakeholders based in different countries such as US, Canada, Europe or Asia , while running and conducting presentations in English as well.
Your strategic approach is critical to synthesize complex situations and then use all your drive and Teamwork to collaboratively implement robust plans in an effective way always acting and behaving as category leaders
This is an exciting time to join a leading plant-based brand in the spread's category with aggressive ambition for 2024 and beyond; you might want to know we are highly entrepreneurial, agile and innovative so that you will be able to create different processes from scratch and reshape the existing ones.
Upfield is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.
No personal characteristics should be a barrier to joining Upfield. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.
¡Come join us!
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