DirecciónUnilever está contratandoIce CreamDSD CSP Manager
Función: CSP (Customer Strategy Planning)
Scope: Local, México
Localidad: Bosques, CDMX
Términos & Condiciones: Tiempo completo, hibrido
¿QUIÉNES SOMOS?
¿Quieres ser parte de una compañía que hace la diferencia alrededor del mundo? En Unilever, tenemos un propósito claro - hacer que la vida sostenible sea algo común. A través de nuestras 400 marcas que llegan a 2.5 mil millones de personas todos los días, nuestro objetivo es generar un impacto social positivo a nivel mundial y local.
PROPÓSITO DE LA POSICIÓN
The world has changed and so has how we shop. Unilever’s focus in being the best at delivering the right Design for Channel strategies and executing brilliantly is a top priority to keep winning in the market while growing categories with our customers. In this Unilever mission, being able to deliver winning strategies with an Omnichannel approach is critical to connect and keep consistency across every touchpoint with customers and shoppersas a driver of our growth and overall success in the Traditional Trade channel &top customers like Oxxo, Fragua, 7eleven, 3B, etc.
As the DSD CSPStrategy Manager for Unilever Ice Cream, you’ll lead and shape the thinking around how to drive the growth and strategy for Ice cream category in all out of home channels such as Traditional Trade, Convenience, Drugstores and Leisure. You will be a part of the Customer Development team for Ice Cream and will help drive Omnichannel as the standard way of thinking. You’ll help lead strategy on how our brands win offline and online and support the overall team to execute this strategy with excellence.
PRINCIPALES RESPONSABILIDADES
Who You Are
You are passionate about Design for Channel: You believe that delivering great strategies comes from a deep understanding of customers, shopper behaviors and outstanding execution. Omnichannel is not only transforming the way people shop and interact with our brands, but also an influential media vehicle with future path-breaking capabilities.
You are a self-starter: You love working with ambiguity, developing new solutions and challenging the status quo within the team. You need to get things done with agility.
You are a teacher, a guru: You can make the most complex things easy to understand and you thrive on training people on new techniques and tools.
You’re a dot connector: You seek to understand broader business goals and plans and ensure that goals/plans in their own unit/location are not in conflict. You can pull together the pieces to create a strategic plan with the customer.
You deliver results through team work: You understand that every result comes not as an individual outcome but as a group effort. You lead people, both in direct line or peers in the same direction to achieve business goals.
You generate breakthrough ideas: You enjoy the challenge of coming up with new ways to deliver growth
What You’ll Do
This person is responsible for driving the Omnichannel Customer strategy and planning of Self service store channel and Last milers in connection with our sales, finance, supply planning and marketing teams.
Primary responsibilities include, but are not limited to, the following:
Create and executedesign for channel strategy
Data driven channel´s yearly activity planning for category growth and competitiveness
6P execution across channels and customers
Competitor and customer insights analysis
Innovation Deployment
Active role and leadership in key business forums
Lead the pricing and promotion setting process of key customers and channels.
Develop new business opportunities
Lead special projects to improving channel performance
Upskillteam potential and capabilities
¿QUÉ NECESITAS PARA APLICAR A LA VACANTE?
Experiencia
Bachelor’s Degree in marketing or related field (Master’s Degree welcomed)
5+ years’ experience inTrade Marketing,customer development or related field (experience working with traditional trade, convenience and drugstore channels is a plus)
1+ year of experience in Ecommerce
3+ year of experience managing high performing teams and talent
Experience in DSD(direct store delivery) business model is a plus
Advanced English
Habilidades
Strong business and analytical acumen
Ability to collaborate with and influence internal stakeholders to achieve objectives
Must be a strategic thinker that can balance data and insights with big picture thinking
Talent Catalyst: Developes and amplifies the power of their people
Must demonstrate ability to leverage future trends and market insights and think creatively when building business plans and influencing the customer
Action driven
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
