Dirección Overview
We Are PepsiCo
Join PepsiCo and Dare for Better! We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.
Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries.
Our product portfolio, which includes 22 of the world's most iconic brands, such as Sabritas, Gamesa, Quaker, Pepsi, Gatorade and Sonrics, has been a part of Mexican homes for more than 116 years.
A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.
Know more: PepsiCoJobs
Join PepsiCo, dare for better.
Responsibilities
The Opportunity
Your Impact
As Analytics Manager Latam your scope would consist of:
- Strategy Development : Define and implement a comprehensive personalization strategy that leverages data analytics, AI, and ML to enhance customer experiences and drive revenue growth.
- Team Leadership : Manage and mentor a diverse team of data scientists, analysts, and marketing professionals, fostering a collaborative environment that encourages innovation and high performance.
- Data Governance : Ensure the integrity, privacy, and security of customer data, adhering to all relevant regulations and ethical standards.
- Technology Oversight : Oversee the selection and implementation of advanced analytics platforms and tools necessary for personalization initiatives.
- Stakeholder Collaboration : Work closely with IT, marketing, sales, and product development teams to align personalization efforts with overall business objectives.
- Performance Measurement : Establish key performance indicators (KPIs) for personalization initiatives, monitoring effectiveness and making data-driven adjustments as needed.
- Customer Insight : Leverage customer data and analytics to understand customer behaviors, preferences, and trends, translating insights into actionable personalization strategies.
- Innovation and Experimentation : Foster a culture of experimentation, encouraging the testing of new personalization techniques and technologies to continually improve customer experiences.
Qualifications
Who Are We Looking For?
Education
- A Bachelor’s in Analytics, Statistics, Computer Science, or a related field, with a strong quantitative orientation
- Desirable Master's Degree in Analytics, Statistics, Computer Science, or a related field
Experience
- 3-5 years of hands-on experience in analytics or data science, with proven expertise in Python, R, or similar programming languages, statistical analysis, and predictive modeling.
- Solid track record of managing projects and engaging stakeholders, preferably within the marketing or CPG sectors, demonstrating an ability to translate complex data insights into actionable business strategies.
- Exceptional leadership qualities with a demonstrated capacity to lead a team towards innovative data-driven solutions, fostering a culture of continuous learning and development within the analytics team.
- Desirable experience in CDP platforms.
If this is an opportunity that interests you, we encourage you to apply even if you do not meet 100% of the requirements.
What can you expect from us:
- Opportunities to learn and develop every day through a wide range of programs.
- Internal digital platforms that promote self-learning.
- Development programs according to Leadership skills.
- Specialized training according to the role.
- Learning experiences with internal and external providers.
- We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
- Financial wellness programs that will help you reach your goals in all stages of life.
- A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
- And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.
We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a work force and innovation for the organization.
